Diversity, Health Care, and Social Technologies

May 20, 2011  |  No Comments

If you attended my recent presentation on social technologies, diversity and inclusion, and healthcare, you’ll remember that I mentioned I would post links to some of the current relevant research. This isn’t an exhaustive list, but if you’re interested in researching these issues further, it will help you get started:

Pew Internet, Peer-to-Peer Healthcare (Feb. 28, 2011)

Pew Internet, Health Topics (Feb. 1, 2011)

Pew Internet, Mobile Health (Oct. 19, 2010)

The specific citations to these reports are in the slideshow.

Also, the day after my session (of course), Pew Internet released a new report titled “The Social Life of Health Information”. Darn, I wish they’d released this before my presentation!

Jessica

Personal Branding for Multicultural Women

November 13, 2010  |  No Comments

I recently presented on personal branding for multicultural women; below is the slide deck and some other useful resources, including a personal branding worksheet and another related presentation on expert branding. Enjoy.

1. Presentation Slides on personal branding for multicultural women:

2. This personal branding worksheet is a convenient way to organize your thoughts around personal branding. Based on the You Inc. presentation.

3. Branding yourself as an expert (presentation). This one’s brief, but provides a basic overview of what’s involved in building an expert brand.

Twitter and Cross-Cultural Engagement

October 16, 2010  |  No Comments

Twitter has really become a hub for cross-cultural engagement; my latest post on Mashable explores this phenomenon.

A Response to “How Blacks Use Twitter”

August 12, 2010  |  No Comments

Farhad Manjoo of Slate recently wrote “How Blacks Use Twitter” (Aug. 10, 2010). I have written an open response to his article.

Women, Linguistic Innovation, and Social Media

July 26, 2010  |  No Comments

One of my recent posts, “Why Social Media Means Big Opportunities for Women,” drew a handful of comments which suggested that the reason women use social media is because women are naturally “social” or “chatty.” I don’t believe that these kinds of ideas come close to answering the question of why women are such widespread users of social media.

I explain more about why women do use social media in my new article on Mashable on the subject: “For Women, Social Media is More Than ‘Girl Talk’.” The title (in case you’re wondering) is in response to those who can’t seem to accept that women’s interest in social media goes way beyond socializing.